Leadership Team
Our Leadership Team makes up the backbone of Stigma Ends at CU. We are grateful for the contributions of Faculty and students who organize the campaign, and show dedication to working towards reducing stigma around substance use, substance use health, and behavioural addictions. Our Leadership Team is led by our Team Lead. Within our Leadership Team, we have smaller sub-teams who are responsible for different initiatives to support the campaign.
Faculty Lead
Dr. Kim Hellemans

Dr. Kim Hellemans is an Assistant Professor in Neuroscience and Associate Dean of Science at Carleton University. She has received several prestigious teaching awards that recognize her passion and dedication to university teaching, including the Provost’s Fellowship in Teaching Award and, most recently, the OCUFA Provincial Teaching Award. Her current research explores how early-life trauma and cannabis use relate to mental health and academic outcomes among university students. She is passionate about knowledge translation and knowledge mobilization and has created several freely available animations on the topic of neuroscience, addiction, and stigma. She is also the co-host of the award-winning podcast “Minding the Brain”.
Meet The Team Leads
Sarah Krieger (she/her)

Hi, I’m Sarah (she/her), A fourth-year Honours student in Neuroscience and Mental Health at Carleton University, and I’m incredibly proud to be Co-Lead of Stigma Ends.
My passion for mental health advocacy is both personal and academic. I’ve seen how deeply stigma can affect people’s ability to seek support, including in my own life and the lives of those I love. That’s why creating spaces where people feel safe, seen, and supported isn’t just important to me—it’s essential. I believe that honest conversations, community care, and education can be powerful tools for change.
Through my studies, I’ve grown fascinated by how the brain, mental health, and our environments interact, especially in adolescence. I’m currently pursuing an honours thesis and hope to continue into child psychology and neuroscience research.
Outside the lab and classroom, I find joy in writing poetry, thrifting, hiking, and having real conversations about what it means to be human. I joined Stigma Ends at CU because I wanted to be part of a movement that doesn’t shy away from difficult conversations but meets them with empathy, as we all deserve support, dignity, and a voice.
Emma Kursell (she/her)

Hi, I’m Emma (she/her). I have a Bachelor of Arts in Child and Youth Studies with a minor in Indigenous Studies, and I’m currently pursuing a second degree in Psychology at Carleton University with a concentration in Health Psychology.
I’m proud to be Co-Lead of Stigma Ends at CU and help to create space for open, compassionate conversations around mental health.
Much of my advocacy is grounded in reducing stigma and spreading awareness around substance use. Through both academic study and personal experience, I’ve seen how harmful misconceptions and silence can prevent people from accessing the support they deserve. I’m passionate about shifting the narrative from one rooted in shame and judgment to one built on empathy, education, and harm reduction.
With a background in Child and Youth Studies and Indigenous Studies, I’m especially interested in how early experiences, culture, and systemic barriers intersect with substance use and mental health. My current studies in Health Psychology allow me to explore how our environments, bodies, and behaviors are deeply connected and how understanding those connections can lead to more compassionate care.
Outside of school, you’ll usually find me swimming, hiking or getting lost in a craft project. I joined Stigma Ends because I believe that vulnerability is powerful, stigma is a story we can rewrite, and no one should ever feel alone in their struggle.
Communications Team
The Communications Team strives to increase online interactions and engagement between the campaign and students/community through our website and Instagram presence. They curate and design educational and informed content that aims to de-stigmatize the conversation around substance use and behavioural addictions.
Our Communications Team consists of our Communications Lead and Communications Executives.
Community Engagement Team
The Community Engagement Team strives to reduce stigma through education of Carleton students by hosting panel/symposium events for the Carleton community. They also plan other initiatives including booths or stations on campus and classroom visits to reach students. The Community Engagement Team is additionally responsible for continuing to provide support to our community partners and their events.
Our Community Engagement Team consists of our Student Outreach Lead and Events Lead.
Student Support Team
The Student Support Team strives to create a safe and inviting space for returning and non-returning members through hosting trainings, educational opportunities, wellness initiatives, socials and team bonding activities for SEACU Members and the Leadership Team.
Our Student Support Team consists of our Training Lead, Wellness Lead and Wellness Executives.
Members
Members of Stigma Ends at CU are those individuals who attend and participate in events and are well integrated in the SEACU community. Members can include:
- Those looking for a safe space with open conversations and resources surrounding the topic of substance use and behavioural addictions
- Those who get involved by volunteering or regularly attending SEACU/partnered events
- Those trying to become more educated and visible allies to people challenged with substance use disorders and behavioural addictions
Members can receive CCR accreditation for their involvement in the campaign by completing the trainings in the following section and being regular participants or attendees of SEACU functions.
Community Partners
Our campaign is grateful to collaborate with various community experts and organizations to provide education about substance use disorders, harm reduction, and paths to wellness.
At Carleton University, we partner with The Umbrella Project, Student Affairs, Carleton Wellness, and university Faculty members.
Externally, we work in partnership with the Canadian Centre of Substance Use and Addiction (CCSA), CAPSA, Ottawa Public Health, and MAX Ottawa.
